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                商务英文写作技巧 - 四段式结构
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                Organisation and Structure of Business Letters


                MANY BUSINESS LETTERS are short and routine and don’t require any special preparation. Other letters require more careful thought and planning. The four-point plan on the right provides a simple framework for structuring all business letters. The diagram illustrates the four basic sections which will make up your business letters.


                Below are two sample business letters that follow the guidelines given in the four-point plan.

























                Dear Sirs

                My neighbour, Mr Jason Lui, has recently
                recommended your luxury cruises to me. He and
                his wife have often taken a Nautilus cruise and
                speak very highly about them.

                Introduction.
                -Say why you are writing.

                My wife and I are thinking of celebrating our 25th
                wedding anniversary in August with a special
                holiday.

                -Give details.

                Please would you send me a copy of your current
                brochure showing the cost of your cruises together
                with departure dates.

                -Indicate response required.

                I look forward to hearing from you soon.

                -Polite close.
                Yours faithfully




















                Dear Mr Tang


                Thank you for your letter of 20 January about our cruises. I am pleased that you have heard favourable comments about our luxury cruises.

                Introduction.
                -Refer to letter of enquiry.

                I enclose our catalogue giving full details of this year’s cruises. Please refer to page 49 which gives the departure dates for each cruise.

                -Give details.

                As there is usually a heavy demand for these cruises, I suggest that you book early, particularly as you propose to travel during the peak season.

                -Response required.

                Please feel free to contact me and I will do my best to ensure that your 25th wedding anniversary is celebrated in style.

                -Polite close.

                Yours sincerely


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